FanExpo Dallas Premium Custom

Our concept phase for FanExpo Dallas produces three distinct schematic directions before we pick one.

Bespoke concept work for FanExpo Dallas begins with brand strategy alignment. We don't draft floor plans before we understand what the booth needs to do for the brand — lead generation, product launch, executive hospitality, or analyst-day adjacent positioning each drives a different design.

FanExpo Dallas runs at Kay Bailey Hutchison Convention Center Dallas during May. Attendance is typically 60000, and the show targets Comic book publishers, gaming companies, collectible toy brands, prop replica makers, anime distributors, celebrity autograph vendors. ['One of the largest pop culture conventions in the South Central United States', 'Features celebrity guest panels, autograph sessions, cosplay contests, and gaming tournaments', 'Formerly known as Dallas Comic Con before FanExpo HQ acquisition', 'Draws nationally recognized film, TV, and comic talent as guests']

• Premium build schedule: 16-24 weeks from concept to install
• Material library: premium hardwoods, natural stone, custom metalwork, architectural lighting
• Hospitality elements: integrated AV, executive meeting rooms, demo-station engineering

Premium builds for FanExpo Dallas run 16-24 weeks from concept kickoff to install.

Build strategy for FanExpo Dallas emphasizes finish quality over speed.

FanExpo Dallas has been hosted by FanExpo HQ (Informa) since 2000. DFW has a large and active fan community with local comic shops, gaming stores, and cosplay groups year-round

Hospitality at FanExpo Dallas isn't decoration — it's environmental design for specific conversations. The build follows the conversation strategy.

We design hospitality-grade environments for FanExpo Dallas because the brand audience expects them. Lounge furniture that's actually comfortable, demo stations engineered for ten-minute conversations, and private meeting rooms with the acoustic separation needed for genuine sales conversations.

• KBHCCD's Halls A through F, Dallas Market Center's WTC and TM venues, Irving Convention Center, Arlington Convention Center, and AT&T Stadium event floors
• non-union show labor sourced from Dallas-Fort Worth crew networks, with Dallas Market Center maintaining its own in-house labor pool
• City of Dallas permitting and Dallas Fire-Rescue plan review usually clears within 7-10 business days for compliant booth submittals

Our premium material library includes finishes that survive the install-dismantle cycle without degrading. Hospitality-grade leather upholstery, sealed natural-stone surfaces, and laminate options that don't show edge wear after three cycles at FanExpo Dallas.

Premium material selection for FanExpo Dallas draws from veneered hardwoods, natural-stone work surfaces, custom-fabricated metalwork, and architectural lighting.

• Dallas Market Center's six annual market weeks dominate the freight calendar; plan around them to keep drayage costs predictable
• Freight routing through I-35E and I-45 inbound freight, DFW International Airport cargo, and the Dallas Logistics Hub south of downtown
• Coordination with FanExpo HQ (Informa) show management